59 D E M A N D O F O U T D O O R R E C R E AT I O N
Participants were also asked to select the factors that limit their
participation in outdoor recreation. School workload was the number
one reason, accounting for 72%, followed by job responsibilities (50%),
lack of information about sites (31%), friends did not participate (30.4%),
and desired facilities are not available in their area (29%). Referencing
the limitations for participants of the General Nebraska Survey
mentioned previously, three of the limitations selected in the college
survey are out of the control of the providers who offer the recreation
amenities. However, efforts could be made to improve marketing
of outdoor recreational opportunity information by using channels
college students prefer and providing desirable facilities near their
customers. Perhaps determining what those desired facilities are and
why friends aren't participating could also be a step toward addressing
the factors that limit this demographic from participating in outdoor
recreational activities.
This section showed the similarities and differences in the preferences
among participants in the General Nebraska Survey and those
who took part in the college demographic survey. The demand
for outdoor recreation is different among specific demographics,
and understanding the preferences of target user groups is an
important piece recreation professionals should consider in the
recreation offered.
College students enjoy a bonfire on a sandbar near the Platte River. (Sarpy County)
